Gezonde Prikkels

SOCIAL DESIGN

SOCIAL DESIGN

2025

2025

Designing tools and platforms that make abstract health considerations tangible in spatial decision-making.

links
values
  • Social Design

  • Participatory Design

  • Public Engagement

Gezonde Prikkels is a social design project that explores how intangible aspects of health, such as mental well-being, social connection, and perceived safety, can be meaningfully integrated into spatial decision-making.
During my internship in Studio Marleen van Bergeijk, I focused on translating these abstract values into concrete, accessible design outputs that could be engaged with by policymakers, spatial designers, and the general public. Through visual identity design, digital tools, and physical interventions, the project aimed to shift health from an implicit assumption to an explicit topic of discussion within the built environment.

Project Title
Project Title

I established a cohesive visual identity that translated abstract values of health into a clear and approachable design language. I also designed and developed the project’s interactive website, shaping how visitors encountered the concept and enabling practical engagement through features such as interview scheduling.

Website (desktop)
Website (desktop)
Website (mobile)
Website (mobile)

I contributed to the design and realization of an installation for Dutch Design Week 2024. I was involved in designing the layout, fabricating and assembling the exhibition elements. During the exhibition, I actively engaged with visitors to surface how health considerations are perceived, questioned, and negotiated in everyday spatial contexts.

DDW installation
DDW installation
Planning out the layout
Planning out the layout
Planning out the layout
Building the frame
Building the frame
Building the frame

I co-designed a physical interview tool that translated abstract health concepts into tangible prompts for discussion. The tool enabled policymakers, spatial designers, and the public to articulate perspectives that are often difficult to express, while also supporting visual synthesis of qualitative insights.

The canvases
The canvases

© 2025 Made by Aydin Genchsoy. All Rights Reserved.

© 2025 Made by Aydin Genchsoy.
All Rights Reserved.