Aydin Genchsoy is a designer from Istanbul, based in Barcelona. Trained in industrial design, now working across brand identity, type design, and web. Most projects start from a question and end as something people can hold, read, or use. Also a street photographer and sometimes musician. Currently studying Beyond Branding at Elisava.
Services
Brand Identity
Identities built on a clear strategy, so every visual choice has a reason behind it.
Strategic Identity
Research
Positioning
Narrative
Research and positioning that define what a brand stands for, who it serves, and how it speaks.
Visual Identity
Art Direction
Logo Design
Guidelines
Logos, type, color, and guidelines that turn strategy into a system people recognize and teams can use.
Web Design
Websites designed and built in Framer, from first layout to launch, and easy to update without a developer.
Experience
Genchsoy Design
2024–Now
Freelance
Freelance brand identity and web design for cultural, creative, and entrepreneurial clients, taking projects from early concept to finished identities, websites, print, and digital assets.
Earth Almanac
2025–Now
Co-founder & Design Lead
Co-founded a platform for long-form writing on people and the Earth. Design lead for its identity, social layouts, and website.
Studio Marleen van Bergeijk
2024–2025
Design Intern
Visual identity, bilingual website, and Dutch Design Week 2024 installation for the research project Gezonde Prikkels. Co-developed its stakeholder conversation tool and interview analysis.
Education
Master Beyond Branding
2026–2027
Elisava
BSc Industrial Design
2022–2025
Eindhoven University of Technology
